The stupendous success of RX 100 has yet again proved that bold content always sells like hot cakes in Tollywood. The unexpected opening of RX 100 - with relatively lesser known cast - has clicked big even shocking the trade pundits and several top producers of the industry.
The hot promos featuring the lip-locks and steamy scenes between the lead pair Payal Rajput and Kartik have drawn the crowds to cinemas.The rawness and rustic look worked big time. In addition to these, the promotion of the film helped it get good openings.
Neither releasing a film on Thursday (weekday) nor the continuous shivers could stop the great start of the film at the Box Office. With the film already started bringing profits to its distributors, buyers and producers, it is yet again proved that bold is beautiful at the Box Office and Telugu audiences love it to the core.