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Sunday 18 November, 2018, 9:04 pm

Only First Look Out, Total Business Closed

Only First Look Out, Total Business Closed
Even though the teaser, trailer, songs and other content of the Varun Tej-starrer Tholi Prema is due, the film's pre-release business numbers are shocking the trade. Directed by newcomer Venky, the film's theatrical rights have fetched a handsome Rs 18.13 Crore.

Producer-distributor Dil Raju acquired the entire theatrical rights of the film. This is good pre-release deal for Varun Tej's film.

Varun's last film Fidaa is a double blockbuster. Produced by Dil Raju himself, Fidaa went onto gross 90 Crore i.e a share of 48 Crore. So, naturally, Raju has come forward to offer Rs 18.13 Crore for Tholi Prema.

Meanwhile, producer BVSN Prasad has already pocketed fancy amount through the satellite rights. Gemini has bought the film's TV rights. We hear that the film's audio rights too got good money. Prasad is laughing all the way to the bank.

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