Last Friday, we saw three notable films clashing at box office. This week, there is only one notable film, 'Anando Brahma' hitting screens. How prosperous are the film's chances at box office?
Anando Brahma is a horror comedy with a reverse subject, humans will be scaring the ghosts here. The most advantageous aspect of horror comedies is that they neither need stars nor a groundbreaking story. If the screenplay is engaging enough with ample comedy and sufficient scary moments, its enough for small budget films of this genre to turn money spinners at box office.
On promotions wise, makers have done a remarkable job. From unveiling interesting promos to roping in Prabhas for the pre-release event, they have done a great job of generating decent buzz.
Coming to competition at box office, Anando Brahma is the only notable release this Friday. Among last week's releases, 'Nene Raju Nene Manthri' is the only film that is performing well so there will be sufficient theatres and not much competition. Having no successful horror comedy in a log time is another advantage.
An impressive job was done in terms of casting as well. Star comedians Vennela Kishore, Sreenivasa Reddy, Shakalaka Shankar, Thagubothu Ramesh and others are there to take care of fun department. Taapsee is at the centre to lead the proceedings.
On the downside, horror comedies tend to look monotonous and audiences are continually bombarded with films belonging to this genre, which rarely impress. Fortunately, Anando Brahma is dealing with the reverse subject of conventional horror comedies.
Lets see if Anando Brahma can leverage the buzz and live up to expectations.