Pre-Release Business 'Rey' is pretty good if the Production Cost wasn't taken into consideration. If there is any truth in the reports that YVS Chowdary has spent about Rs 20 crore for this project, Then 'Rey' will be a loss venture for the Producer for sure as the Worldwide pre-release business is around Rs 13 crore.

Even 'Pilla Nuvvu Leni Jeevitham' pre-release business more or less similar to 'Rey'. Can Sai Dharam Tej score back-to-back hits?

Rey Distributors & Pre-Release Business:

Nizam: Global Cinemas (Advance Basis)

Ceeded: Lakshmikanth Reddy (Rs 2.70 crore)

Vizag: Natti Kumar - LK Media

Guntur: 7 Reel Entertainment (Rs 1.20 crore)

Krishna: Badri (Rs 80 lakhs)

East: Ansuri Films

West: Usha Pictures (Rs 80 lakhs)

Nellore: Hari Pictures & Siri Multiplex

Karnataka: Sri Venkateswara Films

USA: Praneeth Media