The Indian cinema may be growing by leaps and bounds with each passing day but it is also facing critical challenges along the way. The updated version of technology has helped the entertainment industry to improve its quality, but the same technology has also proved to be a bane in damaging the revenue of the cine circuit.
We have already seen how piracy has been affecting a lot of industry income. Added to that, smartphone technology is doing the other side of the damage. Apparently, many films have suffered leaked footages from movies while the shooting is happening. Something like that has happened for ‘Nannaku Prematho’ as well.
There is a post which is getting huge response on the social media aggressively. It shows the lyrics of a song and is being touted as a number from ‘Nannaku prematho’. As such, no confirmation has come from the unit so it is not sure if they are meant for the film. But, the song is surely creating the huge impact among the audience.
